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Category Archives: Creative Thinking

Better Brainstorming: Charge Admission

October 14, 2009

Pulling together some brilliant minds to generate some brilliant ideas?  Make the most of your time together by charging admission to the meeting.

Come_fly_with_me_-467766536-5B1-5DBefore holding the group brainstorming session, send a preliminary invitation to your targeted participants.

Clearly define the challenge and why it's important, provide as much background information...

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Bend and Break and Recreate

August 25, 2009

If you're not getting the results you want, try breaking - or at least bending - the rules that guide your typical approach.

For example,

Don't immerse yourself in a stubborn challenge. Distance yourself from it.

Creating physical or psychological...

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T-Shaped Thinking

April 15, 2009

When was the last time you did something for the first time?

Specialization can increase productivity at the expense of creativity. Specialists are certainly valuable (would you rather have a surgeon or a family practitioner perform your operation?); but creativity also requires cross-boundary thinking.

The creative consultancy IDEO describes its best employees as "T-shaped." The horizontal line represents...

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